Once in a blue moon there comes along something that gets you thinking about how transmedia will truly become mainstream. I suspect “Murder on Beacon Hill” an app I recall seeing ages ago comprising fragments of 43 minutes of clips (an interactive movie) will be one of those moments. A piece of content devised and delivered in one form being recognised by a Festival that is designed to celebrate another.
“As far as anyone knows, it’s a first in movie history: a location-based iPhone application has been accepted as an entry at a major film festival.”
The article over at Xconomy (Business and Tech in the Exponential Economy) states that this is likely a world first and of particular significance is the fact that this is a location based app, it requires you to actually ‘walk’, around the city and uncover the mystery as you travel around the streets of Boston – “a page-turner mystery powered by your feet.” I quote from the Xconomy article
Normally, viewers experience the story of the murder as they travel a mapped route around Boston’s Beacon Hill, watching sections from the video at eight different stops. At the film festival, though, audiences will stay firmly in their seats, watching all 33 parts of the video in continuous order. “We were just blown away at how watchable the story is in a theatrical setting,” BIFF director Patrick Jerome said in a statement. “It’s quick-paced, full of juicy details, and, to our knowledge, it’s the first location-based application to screen at a film festival.” Untravel Media, founder Epstein says the film’s acceptance at BIFF is a sign that the filmmaking community is gradually waking up to the possibilities of transmedia storytelling—in particular, storytelling that immerses viewers in a thoughtful way in real geography. “For a few years now we’ve been talking about doing more than your typical audio guides and walking tours,” Epstein says. “With the iPhone, apps can be fairly rich, so filmmakers know their stories won’t be reduced to little clips, but that the actual story can be expanded and become more engaging.”
{ 1 comment }
http://transmediadesign.org/and-the-best-film-is-the-iphone-app-murder-on-beacon-hill/
This comment was originally posted on Twitter
Comments on this entry are closed.